Hey {{first_name|mate}},
I won’t keep you, as I’m sure you’re pedal to the metal getting ready to join the rest of the eCom industry at Ecom Expo.
Only a couple of updates from us for you to check out for your own enjoyment 👇
Whatever you’re up to this week: be safe, be awesome and be happy.
Best wishes,
Caitlin
eCom Collab Club® London: this is doing bits!
So we’ve gained a sponsor but lost a host. Sadly, Nathan can’t join us next month – but that won’t stop us from bringing the heat!
Spec Digital has joined the roster to chat about how the way you acquire a customer influences how they’ll respond to future messages, while GoKwik handles how to use WhatsApp to keep them engaged once you’ve got them.
Adam and Rich (fresh off his honeymoon) will reunite to to discuss Winning Through Acquisition and Winning Through Retention.
Across the 2 panels, we’ll be gathering thoughts on:
Email, SMS, Push & WhatsApp: Who's Coming Out on Top?
from Noli, fourfive, Grenade, Timeless London, MPG Nutrition – amongst many more to be announced!
Tickets are flying out!
See you there?
The Skate of eCom: hot takes, questionable balance…
When his 11-year-old brother invented Boot Buddy, Gaz Dhillon told him to get lost.
Now Gaz is telling Adam how the idea changed their lives – while having a fairly catastrophic time on roller skates…
Got a good eCom story to tell?
Willing to share it while rolling steadily away from Adam on skates?
eCom Events: Ones to Watch…

Your next customer might not be human. Awkward…
On 30 September, Adam Pearce joins Pimento’s What’s Next for Ecommerce? webinar to discuss what happens when AI assistants, marketplaces and social platforms start deciding which products get discovered, trusted and bought.
There will be practical advice on staying visible, protecting your brand and making sure your eCom setup’s ready for customers who may simply tell a robot: “find the best one and buy it”.
No pressure, then!

The Digital Clubhouse Summit is taking over Manchester on Friday 2 October with two tracks covering tech and marketing to discuss everything currently keeping eCom teams awake.
It’s at the Science and Industry Museum – and retailers and brands go completely free.


